denver food trucks and THE jack white

if you have any connection to/interest in denver's creative community, you've undoubtedly noticed the proliferation of our fair city's wonderfully diverse fleet of food trucks. from pizza to biscuits to cupcakes, there are several amazing culinary creations available on any given street corner in the mile high city.

and we've heard there are several new mobile units being constructed as we speak (or, type) that will hit the streets in the immediate future. soon denver's arsenal of mobile eateries will include vehicles delivering salads, sushi and ice cream (among others) to hungry pedestrians both night and day.

so, with all of these trucks hitting unknown streets during undefined times, how are we supposed to keep up and find the goods? enter: denver food trucks.com (thanks kerry), a central web destination for all things denver/food/truck related. bam.

let's have a ball and a biscuit, sugar.

it appears the site is pretty new - as the "about us" and other sections are still unpopulated with content. however, it does seem that this mobile culinary community is coming together in a refreshingly supportive way to make it easy for you and i to find them. denverfoodtrucks enables users to browse by location, by food style or by specific food truck name and lists each participating company's twitter feeds (often used to pinpoint truck locations) all in one comprehensive website.

of course, food trucks themselves are nothing new. blue-collar workers in the states have been getting their lunches delivered to the job site for decades. i can remember getting the hottest burritos known to man from a guy who used to drive by my father's warehouse along (denver's well-known industrial) smith road years ago. and, speaking of burritos, our friends from south of the border have been selling inexpensive mexican fare out of mobile kitchens since forever.

i remember reading an article in the westword about a hot young chef here in denver who came from new york city. he has this great quote about the difference between the two cities along the lines of how fellow chefs in NYC want to burn your kitchen to the ground, but in denver you can call up your competitors and they'll give you their recipes. i love it.

now, with the coming together of our food truck industry, it seems denver's creative culinary entrepreneurs have realized that working together is so much more fulfilling and productive than being at each others' throats. cheers to that.

so... if street sushi in denver is a possibility, what else could the mobile retail industry deliver? ask jack white. yes, THAT jack white, as in the coolest rock 'n roll mofo alive.

according to white's record label third man records, 97 percent of american teens have never been to a stand alone record store. if true (and i don't doubt that it is), that's incredibly sad. however, as the old adage goes, the darkest always comes before the dawn, and white has taken it upon himself to be a harbinger of light with his newly-built record store truck. double bam.



the label announced it will unveil the truck this week in austin, tx during SXSW. check out the video above. comment openly below. share freely, friends.

-mc