WhatBOX? Our Idiot Censors

this past weekend, the comedy "our idiot brother" starring paul rudd and zooey deschanel opened in theaters across the country. the weinstein company cut a commercial trailer to promote the film not unlike it would do for any other movie the studio produced.

the commercial spot has been running nationwide on "other" broadcast and several cable nets for weeks. but for some reason, ABC rejected the trailer until the studio made specific edits to the spot. here's the original:

happy to oblige, the weinstein studio put together an updated trailer for the film. said company co-chair harvey weinstein, "we'd like to dedicate our new red band trailer for 'our idiot brother' to censorship everywhere. enjoy!"

something tells us ABC isn't going to air this one, either. •

WhatBOX? is a weekly column featured in The Morning BRIDGE newsletter for executives, programmers and business leaders across the multiplatform industries. WhatBOX? is an article about compelling content... and how today's programming is being delivered via the silver screen, the flat-screen, the computer screen and the mobile screen.

- matthew colella is the creative director at blue13creative and a media consultant for The Morning BRIDGE parent company MediaBiz.


the new-look blue13satellite

last week we posted about what we've been up to during the past month or so. we also made mention of our efforts to re-launch the satellite as a newsletter... the idea being we're trying to be more of a service to our creative community than simply posting blog posts that don't serve much purpose.

the format is going to look something like this: a 'quick hits' round-up of relevant news for creative entrepreneurs, a cool (and relevant) video and an inspirational quote of the day to help you stay, well... inspired. ha.

the satellite will be published every monday - and we could really use your help in getting the word out. if you like what you see, and feel the new-look news can be of benefit, please forward the info to any and all interested creatives. the satellite will improve going forward - but we all feel the new format is SO much better. hopefully you'll agree.-------------------------------------------------------------------------------------------
media: aol/huffington post media group launched the huffpost small business, a new site covering issues facing small business owners and entrepreneurs. --- the guys who founded twitter (kinda) unveiled their latest project called lift, a new app "designed to unlock human potential through positive reinforcement." we don't know what it is... neither does anyone else... but it sounds cool. sign up for official updates here. --- location-based mobile social media platform buzzmob's new smartphone app connecting peeps w/n the same vicinity is now available at iTunes. •

film: submissions for the first annual iPhone film festival are due by sept. 30. check out the details here. •

writing: script magazine's 10 cool things on the interwebs for screenwriters (and other literary types). •

design: the joint DIA/create denver/CCI venture 'design by colorado' opens today out at the airport. the show features the works of 28 local creatives in design, furniture, fashion and other mediums. (blue13 submitted our quantum t-shirts for consideration... but we weren't selected.) head out to DIA to see what made the cut and support our local talent. so much of it. •

tech: are you selling goods on location? intuit teamed up with verizon for a mobile app called gopayment  that enables an entrepreneur to swipe credit cards with their smartphones or tablets. the tech comes with a pocket-sized credit card reader that you can plug into your mobile device. definitely check this out for potential customers. --- here's a list of 9 iPad apps that are changing the way entrepreneurs do business. the wall st. journal chimed in with its own list of must-have mobile tech tools for entrepreneurs. •

contests: denver's capital grille is accepting submissions for its artist series wine event next spring. the restaurant is seeking local talent to design the label for its house cab sauv produced by napa's freemark abbey. contest deadline is oct. 7 - click here for info. --- coinstar, the company that owns and operates the redbox movie-rental kiosks, is accepting entries for its third annual 'the next big idea' contest for entrepreneurs with a viable business idea for the next-big kiosk biz. check out the details here. •

jobs: apartment therapy is looking for new house/apartment design bloggers. they don't have a denver branch, but the pub says it doesn't matter where you're located. plus, there's so much style in denver, how could they not explore the mile-high ci-tay? (details here. deadline: sept. 5) •

video: we here at blue13 are pals with boba fett. not boba fett the bounty hunter, boba fett the booty hunter. yes, the boba fett of denver's own guerrilla marching band boba fett and the americans.

mr. fett contacted us the other day to help spread the word about his plans for the band. in case you're unaware, boba and the crew roll around the mile-high city crashing parties, art shows, news casts, whatever... with their ridiculously cool marching band covers of popular hits from the past 20 years of music. haven't heard of 'em? where you been?

apparently mr. fett wants to take his yo! MTV raps/new orleans/sci-fi geek troupe to crash the CMJ (college music journal) festival in NYC. want to help? they've got a kickstarter page set up to make it happen. check the video below (and the clip of them crashing Fox News last year) and donate some funds if you can. •


blue13's past, present and (near) future

we've been rather busy during the past several weeks here at blue13. we've taken the quantum t-shirts around to a few arts festivals here in town... had a couple work/leisure-related weekend trips to steamboat and vail... and a couple weeks ago (attempted) to make a splash with our booth at the inaugural denver county fair. (check out some photos from the event.)

on the production side, we've been fortunate to land a couple new clients for writing and editing work, and we're looking forward to some forthcoming equipment upgrades that will help blue13 produce a couple audio/video projects we've been eager to start. in the near future we will be producing some cool short quantum vids for the shirts and we've got plans to pursue a project with our friends who produce the colorado craft beer radio show .

oh yeah, and i'm going to be writing a weekly column for a national data/publication firm based here in denver that reaches thousands of communications business leaders and video production executives across the country... which is pretty cool for someone who aspires to sell scripts for film and television, i think. (i'll re-post the column here once it gets up and going.)

so... because our schedule had been rather full during the past handful of weeks, the satellite was sadly being neglected. besides being a little busy, another reason we (temporarily) shelved the blog is due to its low ROI (return on investment). the blue13satellite was at first an experiment, then a nifty tool to build community -- which it still is. however, another friend of ours is doing really great things with his not quite hippie blog and it got us thinking... the satellite should be more of a service to our creative community. plus, we'd like to see some real returns from the effort. (this is about entrepreneurialism, after all...)

moving forward we're going to try and provide more helpful information and news for our community. we're going to spotlight local creative entrepreneurs and what's going on around town. and we're (i'm) doing a lot of news aggregation for those new clients i mentioned above - which enables me to find some truly valuable gems for budding creative businesses. i'll be posting a lot of what i find here at the satellite with the idea of creating a newsletter where creatives can find true value.

so "follow us" (in the upper right column). or like us on bookface. or something. we're going to be valuable some day... at least that's what i keep telling myself when i wake up in the morning. ha.

and before i forget, our pal david who maintains the 'not quite hippie' blog is up for a local best-blog award from CBS. check it out and cast your votes here.

as always, thanks for reading -- and we'll see you back here real soon.